Gold shimmer-glow Gold shimmer-glow $8.00
Nova Body Lotion Nova Body Lotion $6.00
Diamond shimmer Diamond shimmer $8.00
Firming Tanning Lotion Firming Tanning Lotion $8.00
Tanning Lotion Tanning Lotion $8.00
Aftertan Lotion Aftertan Lotion $8.00
Nova Bronzer Nova Bronzer $6.00
Shimmering Lotion Silver Shimmering Lotion Silver $8.00
Nova Tanning Lotion Nova Tanning Lotion $6.00
Gold shimmer-sparks Gold shimmer-sparks $8.00
Nova Tanning Face cream Nova Tanning Face cream $6.00

This website is for wholesale orders for salons, spas and boutiques. You don't need any account creation or passwords to order.

We  are now offering salons carrying our products thousands of free flyers with the salon name & address to boost customers.

We also offer attractive counter-top posters in acrylic poster-holders (see samples in "services" page)

Our Products make Excellent Gifts!

Our products have an elegant classy artist-designed packaging & amazing scents. In addition, we have a special packaging for the tubes that make them attractive gifts during Christmas or for any other occasion as Birthday, Mother's Dayor Graduation gifts.


Why our products are unique?

With the tanning industry under scrutiny in recent years, customers become more health alert. Our products are formulated with natural ingredients with protective & repairing effects for UV exposed skin.

Moreover, our products do not have false claims or coded ingredients like many of tanning products do which is a liability. For more information, please click on "Facts" above.


Tanning Lotion with Pomegranate &Hemp

Experience the great benefits of Pomegranate extract for your skin. Rich in omega fatty acids and poly-phenols, pomegranate has well-documented antioxidant, rejuvenating and repairing effect for your skin. This amazing highly penetrating & non-greasy tanning lotion is rich in hemp oil, green tea, aloe and vitamin E for extraordinary benefits.
Firming Tanning Lotion with Caffeine & Hemp

This tanning lotion is fortified with caffeine. Caffeine has skin-firming and anti-cellulite properties. It absorbs through the skin and gives a boost of energy and also accelerates fat burning. Caffeine is one of the best ingredients in tanning lotions and is present in many facial creams specially under eye treatments. Enjoy these properties in a lotion that you can apply to all your body.
Rejuvenating After-Tan Lotion

Fortified with natural ingredients with several reported skin benefits such as as Green Tea, Aloe Vera and Vitamin E provide, this amazing after-tan lotion provides additional rejuvenating effects rather than moisturizing. It has an amazing scent that will leave you smelling nice all day. It can be used as an after-bath lotion as well.

Shine like a star!

Experience a red carpet feeling. Our shimmering lotions collection contains special light reflective mica. Unlike other products that contain a synthetic glitter, our products are made of the finest natural silicates. The silicates are so fine that it appears as if it is coming from your skin pores and shines like stars.

Four shimmers to choose from!

Available in four different shimmers to complement and accentuate your tan. Choose from golden glow, silver glow, sparkling gold, and sparkling diamond. Each comes in a different amazing scent.
An unmatched product

Our shimmering lotions combine an elegant package design, natural ingredients, amazing scents, different shimmering effects to choose from. Compare with any shimmering product you have used before and see for yourself.

Day Cream

This high-end Day Cream is designed for body face and body and is unscented. It includes generous amounts of Jojoba, Avocado and Grape seed oils, plus Shea Butter, Vegetable Glycerin and Vitamin E. Smooth application without a tacky after-feel and performs as a great moisturizer. Better than most expensive creams

Night Cream

Designed for face and body and is unscented. It has a slightly thicker feel and more hydrating properties than our day cream with more natural oils and added benefits of Olive Squalanes. Perfect for skin that naturally requires more oils without leaving a greasy feel. Perfect for dry climates or fan forced heat in winter. It is rich in Aloe Vera Gel, Jojoba, Avocado and Grape seed oils, Shea Butter, Vegetable Glycerin and Vitamin E.
Anti-aging Cream with Hyaluronic acid

Hyaluronic acid is a skin component that is involved in tissue repair & wound healing events. It drives collagen synthesis & skin hydration and thus results in reduction of folds, fine lines and removal of scars. Sun-induced wrinkles are in fact due to reduced skin production of Hyaluronic acid caused by UV-exposure. Also rich with vitamin E. It can be used for both face and body as it is unscented.

The only face cream designed for tanners!

Do you know why tanning can cause face wrinkles? When skin is excessively exposed to UV, skin cells stop producing Hyaluronic acid, a natural substance produced by the skin critical to the structural integrity of the skin collagen matrix & involved in tissue repair.

Nova Defense Face cream & Body lotion

This Tanning face cream contains hyaluronic acid and natural ingredients from that prevents skin damages associated with UV exposure.

This body lotion is rich in Vitamins A, C, D & E as antioxidants to protect the skin from free radicals generated by exposure to the sun, tanning beds or environmental pollutants plus silk amino acids.

Nova Defense Tanning Lotion & Bronzer:

This tanning lotion is rich in hemp oil and fortified with natural ingredients with exceptional skin beneficial and repairing effects for UV exposed skin.

The bronzer contains the only FDA-approved bronzer DHA. Tan develops in 4 hours & lasts up to a week with a single application. Blind tested to produces a natural tan and not an orange color often seen with poorly-made products.

Do you know these facts?

Tanning products that claim to be tanning accelerators are making a false statement. There is no ingredient can make anyone tan faster or keep a tan longer. Only your genetics and extent of UV exposure determine how much & how fast you tan.

Tingling products are bad news. The tingle is simply an inflammation reaction. Exposing an inflamed skin to UV may cause post-inflammation hyper-pigmentation or uneven tanning. Do you want to keep you customers healthy and happy? Stir away from Tingling products.

Sunless tanning as attractive alternative!

Whether some customers are too pale to acquire a natural tan, or a regular customer is taking a break from tanning, sunless tanning lotions offer a nice alternative to acquire or maintain a tan. Our Nova Bronzer contain the only FDA approved bronzer know as dihydroxyacetone (DHA). Tan develops in 4-5 hours and lasts for about a week. Our lotion gives a very natural tan. Add a sunless tanning lotion to your collection.

Natural Ingredients!

Customers always appreciate natural ingredients and dislike artificial or coded ingredients that they do not know what it is made of. Are you aware that products that have coded ingredients or complexes are in violation of the FDA fair labeling act? A customer may develop allergy to an ingredient not listed clearly on the label. Our products are made exclusively from natural ingredients clearly listed on the label.

Featured Products

Tan Accentuating Shimmer Collection

Made of the finest light reflecting natural silicates, our shimmering lotions comes in four shimmers to accentuate any tan. Choose from: Diamond dust, Sparkling gold, Gold and silver. Look and feel like a star!

Featured Products

A New generation of Tanning Products
Developed by medical professionals, our tanning lotions are designed with your skin in mind and formulated with natural ingredients with well-documented beneficial and repairing effects for UV exposed skin.  Highly penetrating & non greasy. The artist-designed stunning packaging makes our products stand out from the rest. Amazing scents that makes you smell nice all day!

Free Gift

Free evening hand bag with any order of $100 or more
Receive this bag when your order reach $100 & it will be included with your order free of charge. These bags have a retail price of $30-$40. We get them from Bag retailers during mutual promotions.

The Golden Beauty manufactures elegant products. All our products are 100% natural. Our packaging is unique, artist-designed and very eye-catching. We also have a special packaging for occasions as Christmas, Mothers Day or to be sold as gifts for Birthdays or Graduation. We sell exclusively to Tanning Salons, Nail Salons, Spas, Boutiques, Women's clothing Stores and Bridal stores. We have elegant posters in counter-top acrylic glass-like poster holders. We also offer flyers with the salon name and address as well as to display their salon information and location in our websites to increase visibility of your salon. If you are a business and interested to carry our lines in your store, please email us at support@thegoldenbeauty and we will get back to you in 2 business days.